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Tips to Acquire Customers in Today’s New Normal

Covid-19 has changed the way we live, socialize and shop. Today’s consumer is trying new brands and moving out of their comfort zone. Their attitudes, behaviors and purchasing habits are shifting—many of which will remain intact after the pandemic. Brands with the gumption and ability to pivot, and in some cases reimagine their business model, … Read more Tips to Acquire Customers in Today’s New Normal

Tips for Advertising in an Election Year

Phone screen of social and political apps

The 2020 United States presidential election is scheduled for Tuesday, November 3, 2020. While there is much debate around the mechanics of how the election will commence during these very unpredictable times, one thing is for certain—advertising will be a challenge. Media will be overrun by the election coverage, and candidates will be buying up … Read more Tips for Advertising in an Election Year

IFA 2020: It Starts with Us

Hot Dish Team at IFA 2020

The 2020 IFA convention in Orlando, Florida, was a whirlwind of networking, knowledge sharing, and inspiration about all things Franch™. Seven of the Hot Dish crew joined thousands of franchisors, franchisees, and franchise consultants to dig into the hot issues and big ideas that are shaping the future of the industry. As a powerhouse franchise … Read more IFA 2020: It Starts with Us

Franch Lessons

Hot Dish Team at IFA 2020 booth

The IFA Convention is the largest event in Franchising. Every year, thousands of people in the franchise industry come to learn and connect with others. We’ve been in franchising for 20 years and have found the IFA Convention educational and look forward to attending it each year. And there is no better place to immerse … Read more Franch Lessons

Franchise Experts Share Top 10 Tips for Franchise Growth

Top Ten Strategies for Franchise Development

We’re excited to share a panel that our President and Partner, Jen Campbell, participated in along with Michael Rozman, CEO, and Co-Founder of BoeFly, and Charles Watson, Interim CEO and CDO of Tropical Smoothie Cafe. The panel—moderated by Keith Gerson, CFE President of Franchise Operations and Chief Marketing Officer at FranConnect—addresses the top 10 strategies … Read more Franchise Experts Share Top 10 Tips for Franchise Growth

Hot Dish Advertising Calls Top Hipster Neighborhood Home

Hot Dish building

We hate to #humblebrag, but we are delighted—although not surprised—to learn that our agency’s neighborhood, the North Loop, was ranked as one of the 14 Coolest Hipster Neighborhoods in the US by TripAdvisor. It was 19 years ago when we first fell in love with this neighborhood’s spacious warehouses from the 19th and early 20th … Read more Hot Dish Advertising Calls Top Hipster Neighborhood Home

Hot Dish Advertising Clients Make the QSR Top 50 List

QSR Top 50 List

Every year, QSR Magazine—the premier source of news for all quick-service and fast-casual brands—releases the QSR Top 50 List. This list is held in very high regard by the franchising industry as a virtual “best-of-the-best” in franchising. Making it on the QSR Top 50 List is quite an achievement and says a lot about the … Read more Hot Dish Advertising Clients Make the QSR Top 50 List