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Rocky Times. Rock-solid Results.

two people on a rock looking upward

As we all know, the coronavirus has produced a number of challenges for businesses of every size and in every industry around the world. If you have recently paused your marketing efforts, or your marketing campaigns are not producing the results you hoped for, now is the time to reset and get your marketing headed … Read more Rocky Times. Rock-solid Results.

How to Calculate Your Marketing Budget for Franchise Development: Data is King

graphic of computer with graphs and charts

How many times have you been given a goal for awarding new franchise agreements and know that your budget will likely not be big enough to hit your goals? In the past, many relied on gut instinct or simply the budget they were given and hoped for the best. Today, we are able to use … Read more How to Calculate Your Marketing Budget for Franchise Development: Data is King

Navigating Franchise Lead Generation in COVID-19

Lead Generation

Over the past several weeks, we have seen a lot of changes that have resulted in uncertainty for what will become the new normal.  Many of us are working from home while others are working hard in their retail or restaurant locations trying to meet the demands of the new shelter-in-place market changes. The new … Read more Navigating Franchise Lead Generation in COVID-19

IFA 2020: It Starts with Us

Hot Dish Team at IFA 2020

The 2020 IFA convention in Orlando, Florida, was a whirlwind of networking, knowledge sharing, and inspiration about all things Franch™. Seven of the Hot Dish crew joined thousands of franchisors, franchisees, and franchise consultants to dig into the hot issues and big ideas that are shaping the future of the industry. As a powerhouse franchise … Read more IFA 2020: It Starts with Us

Franch Lessons

Hot Dish Team at IFA 2020 booth

The IFA Convention is the largest event in Franchising. Every year, thousands of people in the franchise industry come to learn and connect with others. We’ve been in franchising for 20 years and have found the IFA Convention educational and look forward to attending it each year. And there is no better place to immerse … Read more Franch Lessons

Franchise Experts Share Top 10 Tips for Franchise Growth

Top Ten Strategies for Franchise Development

We’re excited to share a panel that our President and Partner, Jen Campbell, participated in along with Michael Rozman, CEO, and Co-Founder of BoeFly, and Charles Watson, Interim CEO and CDO of Tropical Smoothie Cafe. The panel—moderated by Keith Gerson, CFE President of Franchise Operations and Chief Marketing Officer at FranConnect—addresses the top 10 strategies … Read more Franchise Experts Share Top 10 Tips for Franchise Growth

Hot Dish Advertising Shares Expertise at the 20th Annual Franchise Leadership & Development Conference

Hot Dish staff at 20th annual franchise leadership and development conference

Team Hot Dish attended the Annual Franchise Leadership and Development Conference on October 9-11, 2018, for the 8th straight year. Fresh off the conference, the team is busy activating new ideas and leveraging the content shared from the industry professionals, as well as inspirational speakers. A key data point from the conference is the results … Read more Hot Dish Advertising Shares Expertise at the 20th Annual Franchise Leadership & Development Conference

Hot Dish brews up magic at Franchise Leadership & Development Conference

Hot Dish team at Franchise Leadership and Development Conference

Hosted annually, the Franchise Leadership & Development Conference’s (FLDC) aim is to equip Franchise Development Directors and their teams with effective ways to generate more qualified leads and award franchises. This year’s conference in Atlanta was no exception. Through informative breakout sessions and engaging speakers, attendees, including the Hot Dish team, were able to further … Read more Hot Dish brews up magic at Franchise Leadership & Development Conference

Hot Dish Featured in the Latest Franchise Update Magazine Issue

Franchise Update Magazine cover

Franchising is a niche business that relies heavily on lead generation and franchise recruitment in order to be successful. The latest issue of Franchise Update Magazine features Hot Dish Advertising as a leader in franchise generation marketing. Our CEO, Dawn Kane, and President, Jennifer Campbell, talk about the importance of building solid relationships with clients and … Read more Hot Dish Featured in the Latest Franchise Update Magazine Issue