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Rocky Times. Rock-solid Results.

two people on a rock looking upward

As we all know, the coronavirus has produced a number of challenges for businesses of every size and in every industry around the world. If you have recently paused your marketing efforts, or your marketing campaigns are not producing the results you hoped for, now is the time to reset and get your marketing headed … Read more Rocky Times. Rock-solid Results.

How to Calculate Your Marketing Budget for Franchise Development: Data is King

graphic of computer with graphs and charts

How many times have you been given a goal for awarding new franchise agreements and know that your budget will likely not be big enough to hit your goals? In the past, many relied on gut instinct or simply the budget they were given and hoped for the best. Today, we are able to use … Read more How to Calculate Your Marketing Budget for Franchise Development: Data is King

Navigating Franchise Lead Generation in COVID-19

Lead Generation

Over the past several weeks, we have seen a lot of changes that have resulted in uncertainty for what will become the new normal.  Many of us are working from home while others are working hard in their retail or restaurant locations trying to meet the demands of the new shelter-in-place market changes. The new … Read more Navigating Franchise Lead Generation in COVID-19

IFA 2020: It Starts with Us

Hot Dish Team at IFA 2020

The 2020 IFA convention in Orlando, Florida, was a whirlwind of networking, knowledge sharing, and inspiration about all things Franch™. Seven of the Hot Dish crew joined thousands of franchisors, franchisees, and franchise consultants to dig into the hot issues and big ideas that are shaping the future of the industry. As a powerhouse franchise … Read more IFA 2020: It Starts with Us

Franch Lessons

Hot Dish Team at IFA 2020 booth

The IFA Convention is the largest event in Franchising. Every year, thousands of people in the franchise industry come to learn and connect with others. We’ve been in franchising for 20 years and have found the IFA Convention educational and look forward to attending it each year. And there is no better place to immerse … Read more Franch Lessons

Franchise Experts Share Top 10 Tips for Franchise Growth

Top Ten Strategies for Franchise Development

We’re excited to share a panel that our President and Partner, Jen Campbell, participated in along with Michael Rozman, CEO, and Co-Founder of BoeFly, and Charles Watson, Interim CEO and CDO of Tropical Smoothie Cafe. The panel—moderated by Keith Gerson, CFE President of Franchise Operations and Chief Marketing Officer at FranConnect—addresses the top 10 strategies … Read more Franchise Experts Share Top 10 Tips for Franchise Growth

Hot Dish Advertising Shares Expertise at the 20th Annual Franchise Leadership & Development Conference

Hot Dish staff at 20th annual franchise leadership and development conference

Team Hot Dish attended the Annual Franchise Leadership and Development Conference on October 9-11, 2018, for the 8th straight year. Fresh off the conference, the team is busy activating new ideas and leveraging the content shared from the industry professionals, as well as inspirational speakers. A key data point from the conference is the results … Read more Hot Dish Advertising Shares Expertise at the 20th Annual Franchise Leadership & Development Conference

Hot Dish Advertising Shares Marketing Best Practices at Springboard

Jen Campbell and Emilee Sirek at the Springboard Conference

It was an action-packed few days for Hot Dish’s President, Jen Campbell, and Account Supervisor, Emilee Sirek, at the Springboard Conference in Philadelphia. Springboard is a conference designed for emerging franchisors—and companies just starting to explore the possibility of a franchise model—to learn industry best practices from established franchisors and industry experts. Being the leading … Read more Hot Dish Advertising Shares Marketing Best Practices at Springboard

Hot Dish Advertising Makes Entrepreneur’s First-Ever Ranking of Franchise Suppliers

Entrepreneur Top Franchise Supplier 2018

Super successful franchises don’t just happen. There are many moving parts, lots of behind-the-scenes action, and some major marketing to be done. Entrepreneur magazine has been reporting on the world of franchising for over 40 years, with a steady focus on the brands and the franchisors themselves. As a full-service advertising agency for franchises and … Read more Hot Dish Advertising Makes Entrepreneur’s First-Ever Ranking of Franchise Suppliers

Hot Dish Advertising Calls Top Hipster Neighborhood Home

Hot Dish building

We hate to #humblebrag, but we are delighted—although not surprised—to learn that our agency’s neighborhood, the North Loop, was ranked as one of the 14 Coolest Hipster Neighborhoods in the US by TripAdvisor. It was 19 years ago when we first fell in love with this neighborhood’s spacious warehouses from the 19th and early 20th … Read more Hot Dish Advertising Calls Top Hipster Neighborhood Home