In recent weeks, we’ve launched five (count ‘em FIVE) new websites for our partners in the franchise development space. The Hot Dish Effect is driving results for our clients. Long gone are the days of launch and hope for the best. High-performing websites that help generate qualified leads are expected across boardrooms today. Brands want … Read more
Over the past several weeks, we have seen a lot of changes that have resulted in uncertainty for what will become the new normal. Many of us are working from home while others are working hard in their retail or restaurant locations trying to meet the demands of the new shelter-in-place market changes. The new … Read more
There is no doubt that Coronavirus has affected all of us in some way even if we haven’t been exposed the virus itself. Our franchise family has certainly taken a big hit and brands are working hard to help their franchisees survive. In these crazy times, we must rally and help each other because together … Read more
The 2020 IFA convention in Orlando, Florida, was a whirlwind of networking, knowledge sharing, and inspiration about all things Franch™. Seven of the Hot Dish crew joined thousands of franchisors, franchisees, and franchise consultants to dig into the hot issues and big ideas that are shaping the future of the industry. As a powerhouse franchise … Read more
The IFA Convention is the largest event in Franchising. Every year, thousands of people in the franchise industry come to learn and connect with others. We’ve been in franchising for 20 years and have found the IFA Convention educational and look forward to attending it each year. And there is no better place to immerse … Read more
We’re excited to share a panel that our President and Partner, Jen Campbell, participated in along with Michael Rozman, CEO, and Co-Founder of BoeFly, and Charles Watson, Interim CEO and CDO of Tropical Smoothie Cafe. The panel—moderated by Keith Gerson, CFE President of Franchise Operations and Chief Marketing Officer at FranConnect—addresses the top 10 strategies … Read more
Team Hot Dish attended the Annual Franchise Leadership and Development Conference on October 9-11, 2018, for the 8th straight year. Fresh off the conference, the team is busy activating new ideas and leveraging the content shared from the industry professionals, as well as inspirational speakers. A key data point from the conference is the results … Read more
It was an action-packed few days for Hot Dish’s President, Jen Campbell, and Account Supervisor, Emilee Sirek, at the Springboard Conference in Philadelphia. Springboard is a conference designed for emerging franchisors—and companies just starting to explore the possibility of a franchise model—to learn industry best practices from established franchisors and industry experts. Being the leading … Read more
Super successful franchises don’t just happen. There are many moving parts, lots of behind-the-scenes action, and some major marketing to be done. Entrepreneur magazine has been reporting on the world of franchising for over 40 years, with a steady focus on the brands and the franchisors themselves. As a full-service advertising agency for franchises and … Read more
Wondering why you’ve seen a significant increase in leads from your paid social tactics on Facebook and Instagram? The answer is simple. In an attempt to make their advertising policies more secure, Facebook has removed the ability to directly target 3rd party data segments on its ad manager platform. Confused? Don’t fear, Hot Dish is … Read more
