Franchising is a niche business that relies heavily on lead generation and franchise recruitment in order to be successful. The latest issue of Franchise Update Magazine features Hot Dish Advertising as a leader in franchise generation marketing. Our CEO, Dawn Kane, and President, Jennifer Campbell, talk about the importance of building solid relationships with clients and … Read more
The Multi-Unit Owners in the franchise industry are a mighty bunch. Annually, they gather for the Multi-Unit Franchise Conference to share their learnings from the past year. Hosted in Vegas at the end of April, this year’s conference drew in 630 multi-unit owner attendees making up 450 enterprises with 11,000 units and a whopping $11B … Read more
The IFA FranTech Digital Marketing and Technology Conference was held on October 26-28th in Dallas, TX, this year. It was a great opportunity to see friends from the industry, existing clients and to see some new faces. As you might assume, the conference was about the state of technology and how to cope with its … Read more
