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Franchising Navigates COVID-19

Cropped studio shot of a group of women raising their fists in solidarity against a gray background

There is no doubt that Coronavirus has affected all of us in some way even if we haven’t been exposed the virus itself. Our franchise family has certainly taken a big hit and brands are working hard to help their franchisees survive. In these crazy times, we must rally and help each other because together … Read more

IFA 2020: It Starts with Us

Hot Dish Team at IFA 2020

The 2020 IFA convention in Orlando, Florida, was a whirlwind of networking, knowledge sharing, and inspiration about all things Franch™. Seven of the Hot Dish crew joined thousands of franchisors, franchisees, and franchise consultants to dig into the hot issues and big ideas that are shaping the future of the industry. As a powerhouse franchise … Read more

Franch Lessons

Hot Dish Team at IFA 2020 booth

The IFA Convention is the largest event in Franchising. Every year, thousands of people in the franchise industry come to learn and connect with others. We’ve been in franchising for 20 years and have found the IFA Convention educational and look forward to attending it each year. And there is no better place to immerse … Read more

Franchise Experts Share Top 10 Tips for Franchise Growth

Top Ten Strategies for Franchise Development

We’re excited to share a panel that our President and Partner, Jen Campbell, participated in along with Michael Rozman, CEO, and Co-Founder of BoeFly, and Charles Watson, Interim CEO and CDO of Tropical Smoothie Cafe. The panel—moderated by Keith Gerson, CFE President of Franchise Operations and Chief Marketing Officer at FranConnect—addresses the top 10 strategies … Read more

Hot Dish Advertising Shares Expertise at the 20th Annual Franchise Leadership & Development Conference

Hot Dish staff at 20th annual franchise leadership and development conference

Team Hot Dish attended the Annual Franchise Leadership and Development Conference on October 9-11, 2018, for the 8th straight year. Fresh off the conference, the team is busy activating new ideas and leveraging the content shared from the industry professionals, as well as inspirational speakers. A key data point from the conference is the results … Read more

Hot Dish Advertising Shares Marketing Best Practices at Springboard

Jen Campbell and Emilee Sirek at the Springboard Conference

It was an action-packed few days for Hot Dish’s President, Jen Campbell, and Account Supervisor, Emilee Sirek, at the Springboard Conference in Philadelphia. Springboard is a conference designed for emerging franchisors—and companies just starting to explore the possibility of a franchise model—to learn industry best practices from established franchisors and industry experts. Being the leading … Read more

The Dish on Facebook’s Changes and Impact on Franchise Development

Facebook graphic

Wondering why you’ve seen a significant increase in leads from your paid social tactics on Facebook and Instagram? The answer is simple. In an attempt to make their advertising policies more secure, Facebook has removed the ability to directly target 3rd party data segments on its ad manager platform. Confused? Don’t fear, Hot Dish is … Read more

Three Key Tips to Building Successful Franchise Websites

As a full-service agency, our days at Hot Dish are never the same. Whether we are designing billboards, writing radio scripts, scouring Google Analytics, or taking a break around the office keg, we stay busy working hard for our clients. 2016 was no different. One common theme last year was building websites. With a slew … Read more

Hot Dish brews up magic at Franchise Leadership & Development Conference

Hot Dish team at Franchise Leadership and Development Conference

Hosted annually, the Franchise Leadership & Development Conference’s (FLDC) aim is to equip Franchise Development Directors and their teams with effective ways to generate more qualified leads and award franchises. This year’s conference in Atlanta was no exception. Through informative breakout sessions and engaging speakers, attendees, including the Hot Dish team, were able to further … Read more